To plan and implement branding strategies, creating brand awareness campaigns in consultation with regional marketing team PAN India. Taking care of ATL & BTL Activities as per planned strategy. Creating various creatives for Branding literature.
Understanding branding strategy and management vision for the division and plan work accordingly.
Collaborating with Branding agencies for creatives & POP materials & Branding literature.
Bringing up new ideas and innovative strategies for Branding Division.
Identifying proper media of advertisement and finalizing them as per requirement.
Deciding for events & exhibitions to participate & executing the same.
Preparing promotion budget & adhering the same.
Responsible for Branding at Dealer/Distributor outlets.
Must be flexible enough to handle practical situations
Reporting to managing director.
Fluent in English
Qualification And Experience
Minimum 4-5 years' experience in a related field
Salary: INR 3,00,000 - 7,00,000 P.A.
Industry: Ceramics / Sanitary ware
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Marketing
Role: Product/Brand Manager
Employment Type: Permanent Job, Full Time